The G-Lobal Household Cleaning Products Market is expected to reach USD 17,713 million by 2030, with a growth rate of 6.5% during the forecast period of 2022 to 2030. One of the major drivers for the expansion of the household cleaning products market is due to the increasing emphasis on cleanliness and maintaining a hygienic atmosphere and the increase in the incidence of the COVID-19 pandemic.
Moreover, key market players are expected to find the opportunities arising from the increasing demand for environmentally friendly household cleaning products attractive. According to the forecast, aging population, expanding urbanization, and rising income levels will drive the household cleaning products market demand.
Household cleaning products are important in order to keep the house clean, germ-free, and maintain household hygiene. It eliminates bacteria, soil, dust, and other contaminants that cause the spread of viruses, allergies, and infectious diseases. The components used in the manufacturing of the goods include ethanol, solvents, preservatives, chlorine bleach, and surfactants.
Proper care must be taken while using these items and they should be stored in a safe place after use as some products may include flammable liquids, acids, and alkalis that may be harmful to health and cause accidents. The need to clean clothes, utensils, and floors every day due to growing awareness about health and hygiene issues remains a major driver for the market. In addition, the industry has also experienced significant expansion due to the development of cleaning products and multiple distribution formats of these products, including detergent tablets, liquid misters, and automatic dispensers.
The household cleaning products market is primarily driven by the increasing use of surface cleaners and kitchen cleaners in households, which is increasing due to the increase in the number of nuclear families, rising disposable income, increased hygiene awareness, and improved awareness of the health benefits of maintaining a clean environment. Cleaning products help in thoroughly cleaning the home environment and prevent the spread of infectious diseases, skin allergies, and other diseases caused by pollutants, bacteria, and germs. The global market for household cleaning products has grown dramatically due to rising living standards, increased household income and income from working women, and the expansion of the middle class.
The low penetration of automatic washing machines in low- and middle-income countries due to economic and space constraints hinders the expansion of liquid, gel, and dry cleaning agent formats in developing and underdeveloped countries. Low demand and retention of customers are expected to limit market expansion. Especially in developed regions such as North America and Europe, the demand for chemical-free, human health-safe, and organic cleaning methods is increasing, which brings new prospects for the expansion of enterprises.
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