North America Household Cleaning Tools and Supplies Market Size
The North America household cleaning tools and supplies market size is estimated at $11.6 billion in 2024. The market is expected to grow from $12.17 billion in 2025 to $18.96 billion in 2034, at a CAGR of 5%.
The market in North America is showing a growing trend towards hygiene and cleanliness. Due to health concerns, viral outbreaks, and changing lifestyles, people are paying more attention than ever to maintaining their homes. The COVID-19 pandemic has highlighted the importance of frequent cleaning, resulting in the emergence of so-called cleaning supplies and disinfecting tools, effective disinfectants, and natural or eco-friendly products. Consumers are purchasing more antibacterial and antimicrobial cleaning products and more advanced tools, including steam mops, electric washers, and touch-free devices. Many households are also investing in high-quality cleaning tools that are easy to use and time-efficient.
Urbanization, evolving lifestyles, and greater purchasing power are driving increased spending on automated cleaning equipment, smart appliances, and environmentally sustainable products. With more than 83% of the U.S. population living in urban areas, according to the U.S. government, the demand for contemporary cleaning methods is on the rise.
According to government statistics, urbanization is close to 82% in Canada. Stringent hygiene regulations in public places, workplaces, and hotels have also increased the demand for cleaning outside the home. With a growing consensus on the benefits of using eco-friendly and chemical-free products, companies have developed biodegradable, reusable, and non-toxic cleaning solutions to bring more sustainable options to the market.
North American Home Cleaning Tools and Supplies Market Trends
Advances in cleaning technology that can bring an easy, fast, and hygienic cleaning experience are driving the growth of the North American home cleaning tools and supplies industry. One of the big trends is smart cleaning tools such as robot vacuums, automatic mops, and UV sterilizers. Since you can design technologies such as AI, IOT, and sensors, these tools can benefit customers by cleaning efficiently without much effort, helping them become a popular choice for busy and tech-rich consumers.
In addition, there is a greater use of self-cleaning and self-sanitation tools. Some examples include mops with integrated spindles, anti-microbial microfiber cloths, and electrostatic sprayers that do not involve harsh chemicals. Others are looking for eco-friendly cleaning products. Biodegradable cleaning pads, refillable cleaning systems, and reusable bamboo scrubbers are among the products that cater to the needs of eco-conscious buyers.
Emerging cleaning technology innovations such as spray technology, steam cleaning, and touch-free operation are reimagining the traditional cleaning process. Crownless electric scrubbers, handheld high-pressure steam mops, and ergonomic long-handled dusters are now common, making it easier to tackle cleaning tasks. Extendable telescopic mops and interchangeable brush heads are just a couple of the growing number of adjustable tools that let consumers tackle several cleaning tasks with a single tool.
Spending on household cleaning products has been steadily rising in the United States and Canada, government figures show. According to the Bureau of Economic Analysis, household cleaning expenses in the United States also rose by 3% annually through 2023. Similarly, Statistics Canada noted a 2.5% increase in spending on cleaning products during the same period.
The smart cleaning equipment market in North America is expected to witness high growth owing to a large number of individuals starting to use smart cleaning tools that are less harmful to the environment while sweeping their homes with efficiency and performance and reducing the need for reformed cleaning supplies. Manufacturers are focusing on making efficient cleaning equipment with longer usability and easy washing. North America is expected to dominate the smart cleaning equipment market for the foreseeable future.
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